FT’s Guide to Achieving Your Goals in 2017 … going out to 70K+ tomorrow!
Hey Guys, Fitness Together’s Guide to Achieving Your Goals in 2017 is headed out tomorrow (7:15 pm EST) … it will be sent to over 70,000 FT clients and prospects … that’s 2K more than just a month ago (Holiday Eating Guide) … you’re continuing to do a great job building your lists. You may recall…
67,500+ contacts are getting a little FT love today
Hey Guys, the 2016 Healthy Holiday Eating Guide is headed out today (4:30 EST) … it will be sent to over 67,500 FT clients and prospects … that’s 3,500 more than just a month ago (2016 Fall Guide) … nice job building your lists. That’s not all … this is the first campaign we’ve run utilizing…
2016 Healthy Holiday Eating Guide
Hey Guys … the opt-in e-mail for the Bonus Value Add (2016 Healthy Holiday Eating Guide) is coming your way shortly … remember, all you need to do is click the link in the e-mail to “opt-in” your contacts … or to “opt-out” (not sure why you would every want to do that) Have a…
New Videos for Sending e-Newsletter/Broadcast
Hey Guys, Last week I mentioned that infusionsoft had updated their Newsletter and Broadcast e-mail functionality … and as a result, the process for sending those out had changed. This is a really nice upgrade which will make your life easier, and provide a better customer experience for your clients and prospects … but you’ll…
New Newsletter/E-mail Broadcast Procedure
Hey Guys, Hope you’re all well. Infusionsoft updated last night and it looks like they’ve upgraded to the new version of sending Brodcast E-mails/Newsletters. They’ve been testing it for a while … it should end up being a nice upgrade. It will take me a day or two to update all of your templates and record an…
2016 Guide to Fall … hitting 64,000+ inboxes today
Hey Guys, the 2016 Guide to Fall Campaign is headed out today (4:30 EST) … it will be sent to over 64,000 FT clients and prospects. Recall that these campaigns are specifically designed to generate engagement (for inactives) as a part of our overall Cultivation Strategy (review here). Your mission is to convert engagement into a dialogue…
You are the ceiling …
Hey Guys … I always love being reminded of simple, yet profound and impactful concepts. I came across this one again a few days ago … I don’t recall the exact verbiage, but from an FT perspective it would go something like this: “Your studio will never outperform your ability to lead it” … let…
Video: Sending the What’s Up? e-mail
Hey Guys, yesterday I posted about how import consistency is to the effective cultivation of your house lists. You can review the entire Cultivation Strategy here (www.infuseft.com/cultivation-strategy) if you have not already done so. As laid out in the strategy, the 3rd tactic utilized to promote engagement is the What’s Up? e-mail … essentially it’s…
You’re a good trainer … right?
Hey Guys … think about the way you program for your clients for a minute. You’re good at what you do, right? … you can put together programs that will help your clients achieve their goals … right? Of course you can … that’s what you do. Your programming may vary slightly from another owners…
Cleaning House
Hey Guys, It’s a good time for a little list clean-up … that means removing contacts that have “opt-ed out” of e-mail marketing (meaning they won’t receive automated or broadcast e-mails). This is something we can do for you … all we need is a thumbs up that you’d like your list cleaned up ……